A collaboration marked by robust insight, local knowledge and resolute design rigour.

THE NEW STANDARD BY CALLUM FRASER
Architecture & Interiors

From Melbourne’s pre-eminent architecture practice Elenberg Fraser comes The New Standard, by practice founder and director Callum Fraser. Distilling years of experience and insight, The New Standard creates an intelligent new model of architecture in which the components of a building are continually improved and refined.

This archetypal approach resolves to embrace technology, improve quality of life, enhance community ties and develop habitats of distinct personal enjoyment. Realised through direct relationships with manufacturers, The New Standard takes an iterative strategy to realising a perfect model for living.

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HENGYI PACIFIC
Developer

A Melbourne-based developer with a global outlook, Hengyi holds an award-winning reputation for excellence achieved through a detailed approach. This attention to detail is supported through a commitment to quality and to long-term relationships that allow shared values to drive positive outcomes. With a track record of market resilience supported by long-standing networks, Hengyi looks to 31 Coventry Street as an opportunity to challenge conventions and operate at the very forefront of residential and commercial design.

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HEADLAND PROPERTIES
Developer

With over 30 years experience, Headland Properties carries a nuanced understanding of Melbourne’s residential and commercial property development landscape. Each of its projects underscores a commitment to realising finetuned outcomes. Headland Properties’ long-term strategic vision for the 31 Coventry Street project has manifested in a decade spent acquiring and mobilising the site. The organisation has a deep appreciation for Melbourne’s Domain Precinct, being active in the area over the last two decades. Headland’s long-term belief in the precinct is reflected in the patient consolidation of sites including the benchmark setting 50 Albert Road and now 31 Coventry Street.

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OPENWORK
Landscape

Openwork is Melbourne’s leading landscape architecture practice. Undertaking projects, research and speculation into public space, Openwork delivers site-specific responses that add further depth of meaning to built environment outcomes. At 31 Coventry Street, Openwork director Mark Jacques draws on the surrounding green gardens of the Royal Botanic Gardens and Kings Domain to create a series of eclectic ecologies and landscapes throughout the building’s shared spaces and outlooks. Weaving greenery into the building blurs the boundaries between public and private realms and results in an environment that nurtures and supports residents’ holistic health and wellbeing.

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WUMBO
Software & Integration

Wumbo provides an in-building app specifically developed for The New Standard. The custom software draws on Wumbo director Michael Lee’s 20 years of experience in the real estate industry finding solutions for complex issues. A smartphone application provides a single platform from which residents can organise food and shopping delivery, manage strata commitments, access building controls and control room presets. The result is a system that empowers residents to live seamlessly within a closely connected building.

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ADP
Services & Sustainability

ADP brings rigorous expertise of best practise engineering and construction services in Australia. Led by company director Laurent Deleu, ADP ensures 31 Coventry Street meets its net-zero carbon commitment through analysing the building’s design, consulting on its operational structures and providing ongoing observation. By minimising water and power consumption, 31 Coventry Street achieves a 7.5 NatHERS rating and as a result, sets a blueprint for future sustainability in both residential and commercial building development.

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INHABIT
Facade Engineering

A unique collective of engineers and designers, Inhabit combines a multidisciplinary approach with over a decade of experience driving better built environment outcomes. The practice brings its unique vision for next generation buildings to the 31 Coventry Street project. Providing engineering excellence and technique, Inhabit ensures the building’s facade represents a faithful and perfectly executed construction of the architectural vision.

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ATMOSPHERE
Lighting & Automation

Leaders in the field of home automation and lighting design, Atmosphere weaves human-centred outcomes with advanced technology to create well adjusted, perfectly balanced ambience. At 31 Coventry Street, Atmosphere’s director James Wegener brings his vanguard approach to deliver residences that are in tune with the occupant. New generation sensors and adjustable lighting design create ideal conditions for every occasion, with the ability to adjust for preferred colour temperature and brightness. Remotely activated blinds, air-conditioning and voice-activated Bang & Olufsen sound are at the forefront of design, enabling residents to live in a truly responsive environment.

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